KQED Public Media for NorCal Features Beer Mixology


Recently the Discovery Channel took notice and now Public Media (NPR) is catching onto to the relatively new and ever exciting trend of beer mixology.

I recently partnered with two of my talented and forward thinking friends, Jerry James Stone and Chris Eldridge, to launch a beer mixology pilot project (you can read more about the team below). Our ultimate goal is to develop one of the most, if not the most viral beverage-themed video series on the Internet (move aside Wine Library TV!).

I am very excited and honored to announce that the second recipe and video in the series made its official debut on Bay Area Bites — KQED’s food blog. Perfect for summer, this refreshingly tart and slightly sweet cocktail is made featuring ingredients found in the SF Bay Area. Trumer Pilsner, fresh black and blueberries and St. George Spirits Breaking & Entering Bourbon blissfully meet in cocktail that I coined Liquid Pie. The bourbon provides subtle flavors of vanilla and caramel while the Pilsner adds some crust-like notes to the mix. And naturally, the fresh muddled berries and agave nectar add the the desired pie filling that makes the unique beer cocktail really pop!

Instead of posting the recipe and the video on my blog, I’m going to force you to visit the KQED blog post so that you can help support our project by liking it on Facebook and retweeting the link on Twitter. Just think of the possibilities if this project takes off! Thanks, in advance, for all your support.

And here is a little teaster for the road…

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About the Beer Mixology Team

Jerry James Stone

Jerry is a writer for Discovery Channel, and the producer and main recipe developer for TreeHugger’s Green Wine Guide, which features sustainable wineries and vegetarian wine pairings. He’s currently creating the official Philz Coffee cookbook for the Bay Area establishment which will feature recipes about cooking with coffee.

He has been a food judge alongside Michael Pollan and Alice Waters for the Good Food Awards and wrote the nightlife section for Fodor’s 2013 San Francisco guide book. His writings can be found in MAKE magazine, The Atlantic and Digg.com.

Follow Jerry on Twitter @JerryJamesStone

Ashley V Routson

Known to most as The Beer Wench, Ashley is a self-proclaimed craft beer evangelist & social media maven on a mission to advance the craft beer industry through education, inspiration and advocacy. She is currently the “Director of Awesomeness” at Bison Brewing in Berkeley, CA — where her responsibilities include everything from marketing, sales, PR, social media & events.

Ashley is also a freelance consultant and professional speaker on the subjects of social media, beer mixology, food & beverage pairings. She is the founder of DrinkWithTheWench.com & BeerMixology.com as well as a regular contributor to CraftBeer.com.

Follow Ashley on Twitter @TheBeerWench & @BeerMixology

Chris Eldridge

Chris an Independent Video Producer, Editor, and Cinematographer for corporate, television, and marketing-oriented clients, with a persistent, detail-oriented work ethic. He studied Cinematography at San Francisco State University, working as a projectionist at movie theaters in San Jose & San Francisco. Out of school, Chris began working in Television and shooting feature films with friends, one of which saw theatrical distribution in the US & India.

Chris currently produces content for the EMS industry, as well as several wine, beer, arts, and entertainment pieces for his personal project, CineVine.com.

Follow Chris on Twitter @thedridge & @CineVine


About The Beer Wench

Ashley is a self-proclaimed craft beer evangelist & social media maven on a mission to advance the craft beer industry through education, inspiration and advocacy. She is currently the “Director of Awesomeness” at Bison Brewing in Berkeley, CA — where her responsibilities include everything from marketing, sales, PR, social media & events. Ashley is also a freelance consultant and professional speaker on the subjects of social media, beer mixology, food & beverage pairings. She is the founder of DrinkWithTheWench.com & BeerMixology.com as well as a regular contributor to CraftBeer.com.

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