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Deviation from the Norm: Why Beer Mixology Has a Place in the Industry 14

de·vi·a·tion [dee-vee-ey-shuhn] noun 1. the act of deviating. 2. departure from a standard or norm. Synonyms: abnormality, anomalism, anomaly, atypicalness, bizarreness, eccentricity, exception, extraordinariness, oddity, peculiarity, strangeness, uncommonness, unnaturalness, unusualness, weirdness Antonyms: conformity, sameness, straightforwardness, uniformity “Without deviation from the norm, progress is not possible.” – Frank Zappa If there is any industry defined by […]

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