Risky Persuasion: Bringing Beer Cocktails to the Brewing Network 2


Armed with shakers, jiggers, muddlers and magic fairy dust, my friends and I are about to attempt a feat of the most unthinkable proportions. This Sunday, Andie Ferman of St. George Spirits, Dan Del Grande of Bison Brewing, and I are setting out into uncharted territory to convince the ever-skeptical beer purists of the Brewing Network and their extremely loyal army of beer heathens that beer cocktails are, in fact, awesome.

Dan, Andie & Me

We expect to be met with lots of resistance, doubt and disbelief. The weaker ones will be easily wooed, but the stronger ones will take more convincing. The purists will cry blasphemy and bastardization! They will stick us with pitch forks and threaten to burn us at the stake.

But we are determined to razzle dazzle the non-believers with our delicious, whimsical and oh-so-sexy concoctions. By creatively combining artisan spirits with craft beer and a touch of magic, the Brewing Network will soon find itself under the spell of beer mixology. And, if worse comes to worst, we will just get the hosts of the show so liquored up they will think the whole thing was a dream.

Will we we shunned from the beer industry, forever to be known forever as outcasts? Or we will find new alliances for the beer cocktail movement in the Brewing Network? The only way to find out is to tune into the LIVE show on Sunday, September 16th at 5pm PST.

Listen to the LIVE show here.

 


About The Beer Wench

Ashley is a self-proclaimed craft beer evangelist & social media maven on a mission to advance the craft beer industry through education, inspiration and advocacy. She is currently the “Director of Awesomeness” at Bison Brewing in Berkeley, CA — where her responsibilities include everything from marketing, sales, PR, social media & events. Ashley is also a freelance consultant and professional speaker on the subjects of social media, beer mixology, food & beverage pairings. She is the founder of DrinkWithTheWench.com & BeerMixology.com as well as a regular contributor to CraftBeer.com.


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